Welcome to the Sellers Information Center
Thinking of selling?
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opportunity to help.
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How Coldwell Banker Schmitt
Attracts
Buyers
for your Home
Essential to getting you home sold is to put the property in front of as many buyers interested in Keys property as possible. The more buyers that become aware of your home, the greater the likelihood of selling your home for the best price in the shortest time.
Do you have a question about selling property in The Florida Keys?
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How does Coldwell Banker Schmitt find those buyers for you? If it were as simple as advertising
in the paper, it would be easy. Newspaper advertising only accounts for about 3% of all
sales. According to a recent National Association
of Realtors survey, buyers come through the following sources:
- 40% Reputation of the company or Agent,
or the
Agent Contacted Personally
- 20% "For Sale" signs
- 18% Responded to an ad, but purchased
a different home
- 8% Responded to an Open House, but purchased a different home
- 7% Referred by a Relocation Service
- 3% Bought an advertised property
- 3% Bought for a combination of reasons
- 1% Bought an Open House they saw
The advantage of selling through Coldwell Banker Schmitt is that we have a number of proven,
successful ways to attract prospective buyers.
- Our client "Service 1st" follow-up surveys show that 60% of the buyers have come to Coldwell Banker Schmitt because of our company reputation "As the Most Trusted Name In Florida Keys Real Estate" for document.write(yearNum); 5150 years. We, as a company, maintain contact with all past clients, through
a quarterly newsletter and monthly mailings, keeping them informed of listed properties. As a result we receive numerous buyer referrals every year.
- We are the top listing and listings sold company in the Keys. As such we have more signs than any other Company and we receive multiple daily calls from interested buyers throughout the Keys.
- Our full color "Buyer’s Guide" magazine contains all listed properties and is distributed to 90 some locations from Key Largo to Key West. We receive daily inquiries concerning properties in that publication.
- www.realestatefloridakeys.com generates a continual stream of inquires about listed properties, all of which are on the site. Also, we find that buyers who pursue the market on the Internet generally have a very good idea of what they want and are serious about buying.
- Many buyers come through our affiliation with Coldwell Banker. That affiliation results in worldwide buyer referrals.
- We have more productive agents on a per person production basis than any other company Keys wide. Consequently, our agents have extensive buyer contacts and leads who are informed of new listings as they come on the market.
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